Intuitive campaign designer
Create efficient multichannel campaigns with bpm’online marketing. Plan campaigns using the simple visual campaign designer and define conditions for transitioning between campaign stages. The system allows for the setting up of criteria for target conversion rates and campaign completion. It also offers tools to monitor campaign progress in real-time.
Maintain a constant dialogue with your prospects and gradually nurture them. Set up trigger emails based on lead behavior on a website or other events, for example, a birthday, registration on a website, product comparison, abandoned shopping carts. Segment audiences by various criteria using smart filtering capabilities in bpm’online marketing and build up your communications with prospects that haven’t made any purchases for a while.